RUBY is a store that produces high quality NZ designed garments for young career orientated woman who celebrate vitality, healthy living and these garments are designed for a confident, assured clientele. The brief was to pare back the palette and improve store efficiency, display space & storage. We chose an Smoked engineered Oak floor to provide a sense of warmth and comfort with white blonded strand board for all fitting rooms, shelf units and the central counter. An honest material finished in a layered lace like finish. White to remain neutral but yet supportive to the richness of the stores products.